Scream Horror Magazine

“TAROT” OVER-PERFORMS DESPITE TEPID RECEPTION AND GENERALLY DECLINING BOX-OFFICE NUMBERS

Posted on: May 18th, 2024

Whilst box-office hopes weren’t sky-high for Spenser Cohen’s Tarot, we didn’t expect it to be the first horror release in weeks to over-perform.

Initially projected to make $5 million during its opening weekend, Tarot would ultimately gross $7 million domestically. A further $3.8 million was brought in internationally, meaning the final $10.8 million gross recoups the $10 million production budget.

The over-performance comes despite the film receiving mixed-to-negative reviews from audiences and critics alike. The supernatural tale has been called “samey” and “predictable” by reviewers, but some praise has gone to the movie’s creature design.

Tarot’s small victory comes after a series of horror releases have consistently under-performed at the box-office, making genre fans worry. Beginning in January with Night Swim, horror has seen the likes of The First Omen and Abigail land far short of their estimates despite critical praise.

So far, 2024’s one bright spot seems to be NEON’s Immaculate, which has grossed an impressive $22 million on a $9 million budget. Whilst it’s unlikely Tarot will reach such heights, hopefully its above-average performance marks a change of fortune for the genre.

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